Stocking up on the best home gym equipment is not a cheap endeavor. Even just buying a new piece of fitness gear can cost quite a chunk of change. Shopping strategically is crucial — enter Black Friday, and our list of the best Black Friday fitness deals.
BarBend‘s crack team of certified personal trainers, fitness coaches, and deal hounds has scoured the web in search of discounts, codes, and limited-time sales on strength, cardio, and recovery equipment from dozens of top brands. These deals can include anything from discounted prices and free shipping to bonus gifts and financing opportunities. Scroll down to see our picks for this year’s best Black Friday fitness sales.
- Best Fitness Deals: REP Fitness
- Best Strength Equipment Deals: Force USA
- Best Cardio Equipment Deals: NordicTrack
- Best Supplement Deals: AG1
- Best Cold Plunge and Sauna Deals: Relaxe
- Best Fitness Tech Deals: Speediance
- Best Apparel Deals: Velites
Featured Black Friday Fitness Deals for 2026
REP Fitness
10% off dumbbells, kettlebells, and storage through 11/19
RitFit
Get up to $490 off, including up to 26% off strength machines
Ergatta
Save up to $650 + get free shipping
NordicTrack
Save up to 40% on smart machines
Peloton
Keep checking back for deals
Redwood Outdoors
Get up to $1,200 off + save up to 70% off select items
Transparent Labs
Save $15 & claim $89 in free gifts when you subscribe to the Protein + Creatine Core Bundle
Sun Home Saunas
Up to $900 off saunas & up to $800 off cold plunges + free gifts & free shipping
Aviron
Up to $1,400 off rowers, bikes, & treadmills + free heart rate monitor with purchase
Black Friday Deals on Strength Equipment
Having even a few pieces of strength equipment at home can be a great way to build a consistent training routine. If you’ve been wanting to invest in a few essentials, like a new squat rack or a pair of adjustable dumbbells, we’ve found the best deals. These are our team’s top Black Friday gym equipment deals for this season:
REP Fitness
10% off dumbbells, kettlebells, and storage through 11/19
Force USA
Get a free flooring tile set with eligible purchase
Fringe Sport
Deep discounts and lightning deals throughout November
Strength Deals
- Again Faster: Score top deals on select weight plates, apparel, accessories, & more
- Bells of Steel: Last year, you could get up to 30% off select products
- Bowflex: Early Black Friday Sale | Savings up to $1,200 off + free shipping through 11/14
- DMOOSE: Last year, you had up to 70% off top equipment, accessories, apparel, & more on Amazon
- Element 26: Free U.S. shipping on orders over $50
- FED Fitness: Use code NOV15 to save 15% sitewide
- Force USA: Get a free flooring tile set with a purchase of select machines
- Freak Athlete: Get $100 off during Early Black Friday
- Fringe Sport: Last year, you could save 5% off sitewide-exclusive deals + tiered discounts
- Future App: Score your first month for $50, then $199/month | Cancel within 30 days for a full refund
- GMWD: Get up to 15% off select best-sellers through 11/15
- GORUCK: Spend $200 on gear & get a free Basic Rucker® 14L
- Gymreapers: Free U.S. shipping on orders $75+
- Iron Bull: Last year, you could save up to 20% on racks & 40% on gear
- Ironmaster: Free shipping on orders to the continental U.S.
- Life Fitness: Save up to 20% on select strength & cardio equipment + free shipping
- Major Fitness: Score savings up to $734 off + get a free 7-piece workout set with orders over $2,500
- MAXPRO: Get a free Max Out 4-Pack with a pruchase of the MAXPRO SC or AIR
- Mikolo: Up to 30% off + get a gift card for 5% off
- MX Select: Save up to $200 on the Evo Series adjustable dumbbells
- Nike Strength: Last year, you got up to 30% off select equipment
- NordicTrack: Save up to 40% on smart machines | Get an extra 5% off with code EXTRA5
- PowerBlock: Get 15% off select bundles with code EBF15
- PRx Performance: Through 12/1 | 5% off select attachments & weights | 10% off select Profile® & Build Limitless® Squat Racks, barbells, benches, & training accessories | 15% off Storage Solutions | Rack discounts also apply to the rack portion of eligible Functional Trainer purchases, including the Profile® PRO Ark™, Sidewinder™, & select Build Limitless® systems
- REP Fitness: Ends 11/19 | Score 10% off dumbbells, kettlebells, and storage
- RitFit: Up to $490 off select items | Up to 26% off strength machines
- Rogue: Matte Black November 2026 | Hot Deals while supplies last | Hundo pricing | 5 items ship for $5
- Snode: Sitewide 15% off with code BF2026
- Synergee Fitness: Last year, you could get 15% off all racks
- Titan Fitness: Get up to 65% off + free shipping on every order during Black Friday Early Access
- Torque: No Quit November | Save up to $500 on TANK, functional trainers, cardio, & more
- TRX: Save 25% on the TRX Pro4 & get 20% off select items
Black Friday Deals on Cardio Equipment
Cardio equipment, like the best treadmills, exercise bikes, or ellipticals can burn a pretty big hole in your wallet. But scouring the best Black Friday fitness deals is the perfect time to take the plunge. Shop our best cardio deals and save hundreds of dollars.
NordicTrack
Save up to 40% on smart machines
Merach
Pay $20 to get a $50 off coupon, redeemable during the Black Friday Sale (Nov. 19-30)
Aviron
Up to $1,400 off rowers, bikes, & treadmills + free heart rate monitor with purchase
Cardio Deals
- Assault Fitness: Last year, you could get $500 off all AssaultRunner models | $200 off all AssaultBike models | Up to $300 off AssaultRower + get an AssaultRower Pro for $350 when you spend $2,000
- Aviron: Starting 11/5, get up to $1,400 off Aviron rowers, bikes, & treadmills | Free Aviron Pulse Heart Rate Monitor with purchase
- CAROL Bike: Save $400 with code BLACKFRIDAY
- Concept2: Keep checking back for deals
- Echelon Fitness: Last year, you could save up to 70% on fitness machines + 0% APR for up to 36 months
- Ergatta: Save up to $650 & get free shipping
- FED Fitness: Use code NOV15 to save 15% sitewide
- Horizon Fitness: Free shipping on Studio treadmills | Up to $300 off + free shipping on bikes through 11/14
- Hydrow: Save up to $775 on a new rower
- Johnson Fitness & Wellness: Save up to an extra $200 on qualifying products with code HOLIDAY
- Life Fitness: Save up to 20% on select strength & cardio equipment + free shipping
- Merach: Pay $20 to get a $50 off coupon, redeemable during the Black Friday Sale (Nov. 19-30)
- NordicTrack: Save up to 40% on smart machines
- Peloton: Last year, you could get up to $800 off Bikes | Up to $1,500 off Treads | Up to $300 off Row+ | Up to $1,500 off select Peloton packages
- ProForm: Up to 25% off smart machines
- Schwinn: Early Black Friday Sale | Save up to $200 | Bikes get free shipping | Ends 11/14
- SOLE: Up to $400 off select models + free curbside shipping on every SOLE machine through 11/8
- Sunny Health & Fitness: Black Friday First Deals | Save big on selected equipment ahead of the brand’s Black Friday Sale
- Titan Fitness: Up to 65% off + free shipping on every order during Black Friday Early Access
- Tru Grit: Use code FIT2026 for everyday savings at checkout
- Trueform Runner: Last year’s deals were save $500 on the TrueForm Runner Powder Black, $775 off the TrueForm Runner Traffic White, $1,000 off the TrueForm Runner Fire Red
- Urevo: Black Friday Early Access | Up to $400 in savings
- WalkingPad: Up to $500 off during the Black Friday Sale
- XTERRA: Prices Are Falling Sale | Get limited-time deals on select equipment
Black Friday Deals on Supplements
If you’ve been eyeing one of the best pre-workouts or protein powders, rejoice: Alongside the best Black Friday exercise deals, we’ve gathered all the best Black Friday supplement sales this season from popular brands like Legion, Transparent Labs, and more.
AG1
Save 55% + free shipping on your first AG1 Essentials Gummies order
Transparent Labs
Save $15 & claim $89 in free gifts when you subscribe to the Protein + Creatine Core Bundle
1st Phorm
Keep checking back for deals
Supplement Deals
- 1st Phorm: Keep checking back for deals
- AG1: Save 55% + free shipping on your first AG1 Essentials Gummies order
- ARMRA: Get 30% off your first order with code WELCOME30
- Bear Balanced: Use code BFCM20 for up to 60% off your order | Free shipping on subscriptions & orders over $100
- BistroMD: Get 50% off your first week & 10% off your next four weeks
- BUBS Naturals: Early Black Friday Sale | Up to 30% off sitewide
- Bucked Up: Save 50% off sitewide using code BF2026
- Bulletproof: Get 50% off select products
- Cellucor: Holiday Kickoff | 24 cans for $39.99
- CookUnity: 50% off the first week + 10% off the next three weeks with code BFCM2550x10
- Cymbiotika: Early Black Friday | 20% off everything + free travel bag with $100+ purchase
- Fuel Meals: 50% off your first order with code FMSAVE50
- Gainful: Last year, you could get up to 50% off sitewide + free shipping for orders over $75
- HLTH Code: Free shipping on 2+ bags
- Home Chef: Get 18 free meals and free shipping on your first box
- Huel: Subscribe and save 25%
- Huge Supplements: Last year, save up to 50% off sitewide + free U.S. domestic shipping over $100
- Jacked Factory: Save 10% on Amazon on select items
- Ka’Chava: Last year, you could score up to 30% off
- Kaged: Save 30% + free Welcome Kit for a limited time
- KOS: Last year had Amazon deals up to 32% off
- Legion: BOGO 50% off sitewide on protein, pre-workout, creatine, & more
- Liquid IV: Last year, you could score 30% off sitewide with code EARLY25
- LMNT: Keep checking back for the latest deals
- NOBULL: Save 30% sitewide
- Momentous: Last year, you could save up to 40% off with code BFCM2025
- MyProtein: Get 40% off top sellers + 25% off everything else
- Nutricost: 10% off select products on Amazon
- ONNIT: Last year, you could get 30% off sitewide, no code needed
- Ora Organic: Save 10% with coupons on select items from Amazon
- Performance Lab: Black Friday Early Access | Save up to 32%
- Ritual: Save up to 30% during Ritual’s 10th Anniversary Sale
- Sports Research: Find deals up to 30% off via Amazon
- Swolverine: Stack, subscribe, and save 32% on your order
- Swoly: Sub & Save | Save 27% each month with a Swoly subscription
- Thorne: Free ground shipping on all orders
- Transparent Labs: Save $15 & claim $89 in free gifts when you subscribe to the new Protein + Creatine Core Bundle
- Trifecta: Keep checking back for deals
- Wellah: Black Friday is Here | Sign up & unlock new drops, flash sales, giveaways, & more
- XWERKS: Last year, you’d get 20% off orders $99+ | Free gift on orders $150+ | Another free gift on orders $250+
Black Friday Deals on Recovery Tools
Even the best cold plunges go on sale during Black Friday (yay). Now is the perfect time to invest in your recovery routine.
Relaxe
Save up to 54% on massage chairs, saunas, and more
Redwood Outdoors
Get up to $1,200 off + save up to 70% off select items
Sun Home Saunas
Up to $900 off saunas & up to $800 off cold plunges + free gifts & free shipping
Recovery Deals
- Bob & Brad: Up to 37% off massage guns, heating pads, and other recovery tools through Amazon
- The Cold Pod: Last year, you could save up to 22% off
- Desert Plunge: Save up to $850 on cold plunges
- Ekrin Athletics: Early Black Friday Sale| Up to 30% off
- Heavenly Heat: Save up to 26.1%
- HigherDOSE: Biggest Sale of the Year | Up to 40% off sitewide
- Hydragun: Enjoy up to 30% off recovery tools through 11/11
- Hyperice: Last year, you could, save up to $250 on top recovery gear
- Ice Barrel: 20% off + free shipping
- Inergize Health: Up to $2,500 off with Early Black Friday discount code
- Kineon: Save $200 on the Move+
- LifePro: Black Friday Starts Early | 15% off sitewide, 20% off bundles, & extra $15 off wellness
- Nordik Recovery: Get up to $1,100 in free recovery gifts
- Nordic Wave: Black Friday Early Access | Take an extra $250 off any Viking cold plunge by signing up for early access through 11/26
- Plunge: Black Friday Early Access | 30% off plunges | Up to 25% off saunas
- Polar Dive: Save up to 50%
- Polar Monkeys: Last year, you could get $850 off all cold plunges + free next-business-day shipping
- Redwood Outdoors: Tiered discounts save $500 off $6,000, $1,000 off $8,000, or $1,200 off $10,000+ | Up to $1,200 off + up to 70% off select items
- Relaxe: Up to 54% off saunas, massage chairs, and more
- SaunaBox: Save up to $1,000 on saunas, red light therapy panels, cold plunges, & more
- Select Saunas: Last year, you could save up to 30%
- Sunlighten: Save up to $2,300 on next-level infrared wellness
- Sun Home Sauna: Up to $900 off saunas & up to $800 off cold plunges + free gifts & free shipping
- Sweat Tent: Get $800 off the camo variation of the Sweat Tent during the Veteran’s Day Sale
- Therabody: Save up to 25% with code WELLNESS
Black Friday Deals on Fitness Tech
From fitness trackers to smart home gyms and everything in between, here are the deals on all the latest in health and fitness technology:
Novaalab
Get up to 20% off select Novaalab products
Speediance
Up to $1,390 off select products + high-value free gift bundles
Tonal
Save $1,000 on the Tonal 2, or get $500 off a refurbished Tonal
Fitness Tech Deals
- Betterme: Last year, you could get up to 80% off the BetterMe health coaching app
- Beyond Power: Last year, there were bundled savings, plus free gifts for referring a friend
- CENTR: Keep checking back for deals
- Future: Get your first month for only $50
- Novaalab: Get up to 20% off select products
- Oura: Keep checking back for deals
- SHRED: Keep checking back for deals
- Simple: Keep checking back for deals
- Speediance: Ultimate Black Friday Sale | Up to $1,390 off select products + high-value free gift bundles | 0% APR for 12 months + get a 60-day price-match guarantee
- Tempo: Black Friday Deals | Save up to 40% when you join Tempo
- Tonal: Save $1,000 on the Tonal 2, or get $500 off a refurbished Tonal during Early Black Friday
- Whoop: Keep checking back for deals
Black Friday Deals on Apparel
Needing a new pair of leggings or cross-trainers? We have you covered with the best Black Friday deals on shoes, clothing, and more:
Velites
Sign up for emails to unlock Early Access and VIP deals
NOBULL
Get 30% off sitewide
Quince
Keep checking back for more deals
Apparel Deals
- 2POOD: Get 20% off sitewide
- Adidas: Get an extra 30% off
- ASICS: New OneASICS members get 10% off their first order
- Converse: 40% off select styles
- Lululemon: Keep checking back for deals
- New Balance: Save up to 30% off select styles with code NOVEMBER, plus free shipping
- Nike: Keep checking back for deals
- NOBULL: Get 30% off sitewide
- Reebok: $15 off orders $150 or more with code SAVE15
- Quince: Keep checking back for more deals
- Ten Thousand: Get 30% off sitewide
- Under Armour: Get an extra 40% off outlet items with code WARMUP
- Velites: Sign up for emails to unlock Early Access and VIP deals
- Xero Shoes: Save 30% on best sellers
How to Find the Best Black Friday Fitness Deals
Not sure which deal to capitalize on first? Read on to learn a few tips and tricks to save as much as you can this holiday season. Here’s how we recommend you find the best Black Friday fitness sales (and the best Cyber Monday fitness deals, too).
- Do Your Research: A little Googling may help you learn what to expect this sales season. Think about what you’d like to buy, how much space you have available, and which features (for instance, one of the best treadmills with screens) you’d like.
- Scroll Social Media: For these sales days, we recommend keeping an eye on social media. Usually, fitness equipment or supplement companies will update their accounts with noteworthy deals info, so you can learn about specific discounts or promotions before they go live.
- Sign Up & Save: Many top brands keep loyal customers in the know when it comes to seasonal savings through their respective email listservs. Think of some brands you’d like to purchase from and sign up for any relevant newsletters. Who knows, providing an email address could net you even more potential savings or coupon codes.
Best Black Friday Fitness Deals FAQs
Are there any Black Friday deals on treadmills?
Absolutely. You can find plenty of treadmills on sale this Black Friday from popular brands like NordicTrack, SOLE, ProForm, and more. You can also find substantial discounts through third-party retailers including Amazon, DICK’S Sporting Goods, and Walmart, among others.
Does Rogue Fitness have Black Friday deals?
Yes! Rogue Fitness is having its Matte Black November sale right now. Rogue is offering reduced shipping and Hundo pricing, Boneyard pricing, and more.
Do dumbbells go on sale on Black Friday?
Yes, you can find dumbbells on sale on Black Friday. We’ve gathered all the best dumbbells on sale this holiday season, but you can browse the web for more of the best Black Friday fitness equipment.
What is the best time of year to buy fitness equipment?
Typically, you can save the most money on fitness gear around the holidays, specifically during Black Friday sales. To help you navigate the digital onslaught of banners, codes, and e-blasts, we’ve worked to compile lists of our favorite Black Friday sales to help save you a click or two. Scroll up to scope deals on strength, cardio, and recovery equipment.
Is it better to buy fitness equipment on Black Friday or Cyber Monday?
For the most part, Black Friday and Cyber Monday fitness deals are pretty similar. So, you don’t have to worry too much about the timing. Generally, Cyber Monday may offer some additional sales, but after Black Friday, much of the discounted equipment may already be gone.
